The New AI Playbook: Buy Distribution, Not Ads in an Agentic Era
AI is quietly changing who your real customer is. Increasingly, it’s not a person on a page—it’s an agent acting on their behalf. The shift is clear across CTV, retail,…
AI is quietly changing who your real customer is. Increasingly, it’s not a person on a page—it’s an agent acting on their behalf. The shift is clear across CTV, retail,…